Date
Wednesday June 26, 2024
9:15am to 3:00pm
Venue
Smallville Hotel- Damascus Road, Museum District
Donors
The Innovation Programme is co-funded by the European Union
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Overview
"Navigating R&D to Market Success" for Lebanese SMEs in the Industrial Sector
Lebanese manufacturers are facing daily challenges that hinder their growth and competitiveness in the global market. This training is designed to equip SMEs from the Lebanese industrial sector with the knowledge and tools needed to embrace R&D, understand market demands and competitive landscapes to successfully launch new products, or reimagine their processes.
The training session will cover the below topics:
- Understanding the company’s identity
- Defining business intelligence
- Understanding needs, wants and demand
- Building a grounded business/marketing strategy
- Explaining the value chain
- Value propositions, and USPs (Unique Selling Proposition)
- Understanding the business cycle
Registration
Click on the button below to access the registration page where you will find further information about how to connect the day of the event.
We look forward to welcoming you to the event!
Venue & Travel
This event is taking place at the Smallville Hotel- Damascus Road, Museum District
Damascus Road,
Museum District,
Beirut,
Lebanon
Any questions?
For all other queries around the event, please contact yazbeckc@ebrd.com, and a member of our team will be in touch
The EBRD's small Business Initiative
SMEs are at the core of the EBRD's mandate to advance private sector development. At the EBRD, we help SMEs across a wide range of industries access the tools and financing they need to boost their growth and become genuine catalysts of change.
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